The collaboration will see the LFA harness WSC Sports’ AI-powered solution to deliver technology innovations across the LFA and its clubs’ digital platforms. The move will significantly increase the scale and speed of its video content output, enabling greater reach and engagement with fans.

The LFA and clubs from the Chance Liga, will harness WSC Sports’ all-in-one platform to provide fans with AI-tailored sports content experiences. These will include the creation of more personalized content and formats that will be shared via the league and its club across digital and social media channels.
The 2024/25 season promises to be a revolutionary one for Czech professional football from a video content perspective. Both the league and its clubs will now have access to a vast range of content at the click of a button thanks to WSC Sports’ technology.”
“WSC Sports is a world leader in the field of AI-powered video, as evidenced by its existing list of partners. We are excited with the opportunities we can unlock for Chance Liga and Czech professional football and are confident that, thanks to the scale of footage we can access, interest in the domestic top competition will increase even more,” Hajný added.

“The LFA recognizes the need to provide fans with the best possible digital experience and meet the ever-growing demand for personalized content. We are delighted that they have chosen WSC Sports to establish AI-powered automated workflows that will significantly scale the output and distribution of video content for the league and its clubs,” said Aviv Arnon, Co-Founder and Chief Business Development Office, WSC Sports.
“WSC Sports has a proven track record in enabling sports rights holders to expand reach, grow fan bases, and unlock revenue opportunities across digital platforms. We look forward to helping the LFA in revolutionizing their approach and delivering success that helps the league grow on and off the pitch,” Arnon added.
The LFA joins the likes of ESPN, YouTubeTV, the NBA, Bundesliga, LALIGA, and Serie A—who are part of a 450-strong client roster who employ WSC Sports’ award-winning AI-powered technology.